Exhibition stand cost
in Australia, benchmarked.
What an exhibition stand costs in Australia — by footprint, by city and by the line items that quietly move the budget. A price reference, not a sales pitch.
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Australian stand pricing usually lands between roughly $300 and $700 per square metre for a built-and-installed stand, before furniture and freight. DISPLAYD's published packages sit inside that band — $2,800 ex GST for a 2×2m kiosk, $4,900 for a 3×3m inline — so you can benchmark any quote you're holding against a real, fixed number.
The per-metre rate is only half the story. Venue labour rules, bump-in windows and interstate freight all move the total, which is why a stand at a Sydney show and the same stand in Perth rarely cost the same. We itemise those lines so the comparison is honest.
In detailThe short version
By footprint
Kiosk (4m²) from $2,800; inline (9m²) from $4,900; island (54m²) around $18,700 ex GST. Per-metre rates fall as the footprint grows because design and setup are spread wider.
What drives the number
Finish level, number of feature walls, custom joinery, lighting and AV. Reusable frame keeps structure costs flat; bespoke detailing is where budgets diverge.
The costs quotes hide
Interstate freight, venue-mandated labour, power and rigging, and stand storage between shows. Always ask whether these sit inside or outside the headline price.
FAQCommon questions
Is GST included in stand pricing?
Our package prices are quoted ex GST, as is standard for B2B trade in Australia. GST is added at invoice, and registered businesses generally claim it back — see business.gov.au for the detail.
Does the city change the price?
It can. Venue labour rules, bump-in scheduling and freight distance differ between Sydney, Melbourne, Brisbane, Adelaide, Perth and the Gold Coast. The build cost stays steady; logistics flex.
How does cost compare to hiring?
Hiring looks cheaper for a single show but adds up fast across a calendar. A reusable modular stand you own usually wins by the second or third event — we break this down in our buying-vs-hiring guide.
ReferencesUseful links
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